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In my role as a service designer, I’ve contributed to a broad range of projects across B2C, B2B, and internal services. I’ve collaborated closely with cross-functional teams of UI designers, developers, engineers, product managers, and marketers to design services rooted in real user needs and business impact.

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Circle K eMobility projects

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At Circle K eMobility, Circle K’s European division focused on building customer-centric EV charging services, I’ve been working at the intersection of design, research, and strategy to shape seamless charging experiences for both private and business customers, as well as improving the internal user experience.

A few examples of my work

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A big part of my work has been continuous research, including following Teresa Torres continuos discovery habit of weekly in-field interviews and user tests with customers at stations, as well as in-depth desktop research, and qualitative studies across Norway, Sweden, and Denmark. I’ve also conducted extensive market analysis on Central European EV charging, especially in Germany and the Benelux region.

We've used Dovetail for our interview transcriptions, tagging and synthesising our research, as seen on the examples to the right here.

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From planning and facilitating high-impact workshops to synthesizing insights into actionable concepts, I bring a strong mix of creative thinking, user empathy, and strategic perspective, helping teams bridge the gap between customer experience and commercial value.

 

To the right you can see me ready to leave the office to go do some user testing at a customers site!

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